{"id":92638,"date":"2026-01-07T13:30:15","date_gmt":"2026-01-07T10:30:15","guid":{"rendered":"https:\/\/homs-univ.edu.sy\/2026\/01\/la-chercheuse-lamis-fahim-alsalim-a-soutenu-son-memoire-de-master-en-economie-ayant-obtenu-la-mention-tres-bien\/"},"modified":"2026-01-07T13:30:15","modified_gmt":"2026-01-07T10:30:15","slug":"la-chercheuse-lamis-fahim-alsalim-a-soutenu-son-memoire-de-master-en-economie-ayant-obtenu-la-mention-tres-bien","status":"publish","type":"post","link":"https:\/\/homs-univ.edu.sy\/fr\/2026\/01\/la-chercheuse-lamis-fahim-alsalim-a-soutenu-son-memoire-de-master-en-economie-ayant-obtenu-la-mention-tres-bien\/","title":{"rendered":"La chercheuse Lamis Fahim ALSALIM a soutenu son m\u00e9moire de master en \u00e9conomie ayant obtenu la mention \u00a0\u00bbTr\u00e8s bien\u00a0\u00bb"},"content":{"rendered":"

La chercheuse Lamis Fahim ALSALIM, de la Facult\u00e9 d’Economien, d\u00e9partement de gestion a soutenu son m\u00e9moire de master en \u00e9conomie, sous le th\u00e8me: (Une \u00e9tude sur les compagnies d’assurance priv\u00e9es dans la ville de Homs). <\/p>\n

La chercheuse a r\u00e9alis\u00e9 son m\u00e9oirire sous l’encadrement du Prof. Adnan KHADOUR
\net la participation du Prof. Firas ALASHKAR.<\/p>\n

Le jury a \u00e9t\u00e9 compos\u00e9 par les membres suivants: Prof. Mohammad Khaled ALJASEM, Prof. Adnan KHADOUR et Prof. Zakaria ALZALAK.<\/p>\n

La recherche visait d\u2019analyser et de comprendre l\u2019impact de la publicit\u00e9 \u00e9lectonique sur l\u2019attitude des clients envers les services d\u2019assurance.<\/p>\n

Les r\u00e9sultats de l’\u00e9tude ont montr\u00e9 une forte corr\u00e9lation entre les quatre \u00e9l\u00e9ments de la publicit\u00e9 \u00e9lectronique \u2013 la forme, le contenu, le mode de pr\u00e9sentation et le nombre de fois o\u00f9 la publicit\u00e9 \u00e9lectronique a \u00e9t\u00e9 vue \u2013 et les attitudes des clients dans ses trois dimensions : cognitive, \u00e9motionnelle et comportementale.<\/p>\n

A la fin de son expos\u00e9, le jury a d\u00e9cern\u00e9 le grade de master \u00e0 la cherceuse avec la mention \u00a0\u00bbTr\u00e8s bien\u00a0\u00bb.<\/p>\n

\"\" \"\" \"\"<\/p>\n","protected":false},"excerpt":{"rendered":"

La chercheuse Lamis Fahim ALSALIM, de la Facult\u00e9 d’Economien, d\u00e9partement de gestion a soutenu son m\u00e9moire de master en \u00e9conomie, sous le th\u00e8me: (Une \u00e9tude sur [\u2026]<\/span><\/p>\n","protected":false},"author":4,"featured_media":92384,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[114],"tags":[],"class_list":["post-92638","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-theses-de-maitrise-et-de-doctorat"],"acf":[],"_links":{"self":[{"href":"https:\/\/homs-univ.edu.sy\/fr\/wp-json\/wp\/v2\/posts\/92638","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/homs-univ.edu.sy\/fr\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/homs-univ.edu.sy\/fr\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/homs-univ.edu.sy\/fr\/wp-json\/wp\/v2\/users\/4"}],"replies":[{"embeddable":true,"href":"https:\/\/homs-univ.edu.sy\/fr\/wp-json\/wp\/v2\/comments?post=92638"}],"version-history":[{"count":0,"href":"https:\/\/homs-univ.edu.sy\/fr\/wp-json\/wp\/v2\/posts\/92638\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/homs-univ.edu.sy\/fr\/wp-json\/wp\/v2\/media\/92384"}],"wp:attachment":[{"href":"https:\/\/homs-univ.edu.sy\/fr\/wp-json\/wp\/v2\/media?parent=92638"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/homs-univ.edu.sy\/fr\/wp-json\/wp\/v2\/categories?post=92638"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/homs-univ.edu.sy\/fr\/wp-json\/wp\/v2\/tags?post=92638"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}