{"id":94418,"date":"2026-04-07T13:41:43","date_gmt":"2026-04-07T10:41:43","guid":{"rendered":"https:\/\/homs-univ.edu.sy\/2026\/04\/le-chercheur-alaa-ibrahim-ayoub-a-soutenu-son-memoire-de-master-en-administration-hotoliere-a-la-faculte-de-tourisme-avec-la-mention-tres-bien\/"},"modified":"2026-04-13T12:16:41","modified_gmt":"2026-04-13T09:16:41","slug":"le-chercheur-alaa-ibrahim-ayoub-a-soutenu-son-memoire-de-master-en-administration-hotoliere-a-la-faculte-de-tourisme-avec-la-mention-tres-bien","status":"publish","type":"post","link":"https:\/\/homs-univ.edu.sy\/fr\/2026\/04\/le-chercheur-alaa-ibrahim-ayoub-a-soutenu-son-memoire-de-master-en-administration-hotoliere-a-la-faculte-de-tourisme-avec-la-mention-tres-bien\/","title":{"rendered":"Le chercheur Alaa Ibrahim AYOUB a soutenu son m\u00e9moire de master en administration h\u00f4toli\u00e8re \u00e0 la Facult\u00e9 de Tourisme avec la mention \u00a0\u00bbTr\u00e8s bien\u00a0\u00bb"},"content":{"rendered":"<p>Le chercheur Alaa Ibrahim AYOUB a soutenu son m\u00e9moire de master en administration h\u00f4toli\u00e8re, \u00e0 la Facult\u00e9 de Tourisme, sous le th\u00e8me: (R\u00f4le des syst\u00e8mes de paiement \u00e9lectronique dans l&rsquo;am\u00e9lioration de la comp\u00e9titivit\u00e9 des \u00e9tablissements h\u00f4teliers- Une \u00e9tude sur des h\u00f4les \/5 \u00e9toiles\/ dans le gouvernorat de Damas). <\/p>\n<p>&nbsp;<\/p>\n<p>Le chercheur a r\u00e9alis\u00e9 son m\u00e9moire de master sous l&rsquo;encadrement du Prof. Haytham Ahmad HASSAN. <\/p>\n<p>&nbsp;<\/p>\n<p>Le jury a \u00e9t\u00e9 compos\u00e9 de membres suivants: Prof. Monzer ALNASSER, Prof. Razan KHALIL et Prof. Haytham HASSAN.  <\/p>\n<p>&nbsp;<\/p>\n<p>La recherche vise \u00e0 d\u00e9terminer le r\u00f4le que jouent les syst\u00e8mes de paiement \u00e9lectronique, avec leurs dimensions (s\u00e9curit\u00e9, facilit\u00e9 d&rsquo;utilisation, frais, acceptation), dans l&rsquo;am\u00e9lioration de la concurrence des \u00e9tablissements h\u00f4teliers, en plus d&rsquo;atteindre les objectifs suivants :   <\/p>\n<p>1. Pr\u00e9senter le concept des syst\u00e8mes de paiement \u00e9lectronique et son importance.<\/p>\n<p>2. Mesurer l&rsquo;int\u00e9r\u00eat des \u00e9tablissements h\u00f4teliers pour les syst\u00e8mes de paiement \u00e9lectronique.<\/p>\n<p>3. Montrer l&rsquo;importance de d\u00e9velopper des m\u00e9thodes de travail modernes qui contribuent \u00e0 augmenter la part de march\u00e9.<\/p>\n<p>4. Clarifier le r\u00f4le important des syst\u00e8mes de paiement \u00e9lectronique dans l\u2019obtention d\u2019un avantage concurrentiel pour les h\u00f4tels. <\/p>\n<p>&nbsp;<\/p>\n<p>A la fin de son expos\u00e9, le jury a d\u00e9cern\u00e9 le grade de master au chercheur avec le mention \u00a0\u00bbTr\u00e8s bien\u00a0\u00bb.<\/p>\n<p>&nbsp;<\/p>\n<p><img decoding=\"async\" class=\"alignnone size-medium wp-image-94213\" src=\"https:\/\/homs-univ.edu.sy\/wp-content\/uploads\/2026\/04\/IMG_9257-300x200.jpg\" alt=\"\" width=\"300\" height=\"200\" srcset=\"https:\/\/homs-univ.edu.sy\/wp-content\/uploads\/2026\/04\/IMG_9257-300x200.jpg 300w, https:\/\/homs-univ.edu.sy\/wp-content\/uploads\/2026\/04\/IMG_9257-1024x683.jpg 1024w, https:\/\/homs-univ.edu.sy\/wp-content\/uploads\/2026\/04\/IMG_9257-150x100.jpg 150w, https:\/\/homs-univ.edu.sy\/wp-content\/uploads\/2026\/04\/IMG_9257-768x512.jpg 768w, https:\/\/homs-univ.edu.sy\/wp-content\/uploads\/2026\/04\/IMG_9257-1536x1024.jpg 1536w, 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https:\/\/homs-univ.edu.sy\/wp-content\/uploads\/2026\/04\/IMG_9248-113x75.jpg 113w, https:\/\/homs-univ.edu.sy\/wp-content\/uploads\/2026\/04\/IMG_9248-480x320.jpg 480w, https:\/\/homs-univ.edu.sy\/wp-content\/uploads\/2026\/04\/IMG_9248.jpg 1920w\" sizes=\"(max-width:767px) 300px, 300px\" \/><img decoding=\"async\" class=\"alignnone size-medium wp-image-94210\" src=\"https:\/\/homs-univ.edu.sy\/wp-content\/uploads\/2026\/04\/IMG_9245-300x200.jpg\" alt=\"\" width=\"300\" height=\"200\" srcset=\"https:\/\/homs-univ.edu.sy\/wp-content\/uploads\/2026\/04\/IMG_9245-300x200.jpg 300w, https:\/\/homs-univ.edu.sy\/wp-content\/uploads\/2026\/04\/IMG_9245-1024x683.jpg 1024w, https:\/\/homs-univ.edu.sy\/wp-content\/uploads\/2026\/04\/IMG_9245-150x100.jpg 150w, https:\/\/homs-univ.edu.sy\/wp-content\/uploads\/2026\/04\/IMG_9245-768x512.jpg 768w, https:\/\/homs-univ.edu.sy\/wp-content\/uploads\/2026\/04\/IMG_9245-1536x1024.jpg 1536w, https:\/\/homs-univ.edu.sy\/wp-content\/uploads\/2026\/04\/IMG_9245-113x75.jpg 113w, https:\/\/homs-univ.edu.sy\/wp-content\/uploads\/2026\/04\/IMG_9245-480x320.jpg 480w, https:\/\/homs-univ.edu.sy\/wp-content\/uploads\/2026\/04\/IMG_9245.jpg 1920w\" sizes=\"(max-width:767px) 300px, 300px\" \/><img decoding=\"async\" class=\"alignnone size-medium wp-image-94225\" src=\"https:\/\/homs-univ.edu.sy\/wp-content\/uploads\/2026\/04\/IMG_9266-300x200.jpg\" alt=\"\" width=\"300\" height=\"200\" srcset=\"https:\/\/homs-univ.edu.sy\/wp-content\/uploads\/2026\/04\/IMG_9266-300x200.jpg 300w, https:\/\/homs-univ.edu.sy\/wp-content\/uploads\/2026\/04\/IMG_9266-1024x683.jpg 1024w, https:\/\/homs-univ.edu.sy\/wp-content\/uploads\/2026\/04\/IMG_9266-150x100.jpg 150w, https:\/\/homs-univ.edu.sy\/wp-content\/uploads\/2026\/04\/IMG_9266-768x512.jpg 768w, https:\/\/homs-univ.edu.sy\/wp-content\/uploads\/2026\/04\/IMG_9266-1536x1024.jpg 1536w, https:\/\/homs-univ.edu.sy\/wp-content\/uploads\/2026\/04\/IMG_9266-113x75.jpg 113w, https:\/\/homs-univ.edu.sy\/wp-content\/uploads\/2026\/04\/IMG_9266-480x320.jpg 480w, https:\/\/homs-univ.edu.sy\/wp-content\/uploads\/2026\/04\/IMG_9266.jpg 1920w\" sizes=\"(max-width:767px) 300px, 300px\" \/> <img decoding=\"async\" class=\"alignnone size-medium wp-image-94219\" src=\"https:\/\/homs-univ.edu.sy\/wp-content\/uploads\/2026\/04\/IMG_9249-300x200.jpg\" alt=\"\" width=\"300\" height=\"200\" srcset=\"https:\/\/homs-univ.edu.sy\/wp-content\/uploads\/2026\/04\/IMG_9249-300x200.jpg 300w, https:\/\/homs-univ.edu.sy\/wp-content\/uploads\/2026\/04\/IMG_9249-1024x683.jpg 1024w, https:\/\/homs-univ.edu.sy\/wp-content\/uploads\/2026\/04\/IMG_9249-150x100.jpg 150w, https:\/\/homs-univ.edu.sy\/wp-content\/uploads\/2026\/04\/IMG_9249-768x512.jpg 768w, https:\/\/homs-univ.edu.sy\/wp-content\/uploads\/2026\/04\/IMG_9249-1536x1024.jpg 1536w, https:\/\/homs-univ.edu.sy\/wp-content\/uploads\/2026\/04\/IMG_9249-113x75.jpg 113w, https:\/\/homs-univ.edu.sy\/wp-content\/uploads\/2026\/04\/IMG_9249-480x320.jpg 480w, https:\/\/homs-univ.edu.sy\/wp-content\/uploads\/2026\/04\/IMG_9249.jpg 1920w\" sizes=\"(max-width:767px) 300px, 300px\" \/><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Le chercheur Alaa Ibrahim AYOUB a soutenu son m\u00e9moire de master en administration h\u00f4toli\u00e8re, \u00e0 la Facult\u00e9 de Tourisme, sous le th\u00e8me: (R\u00f4le des syst\u00e8mes de<span class=\"excerpt-hellip\"> [\u2026]<\/span><\/p>\n","protected":false},"author":4,"featured_media":94213,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[114],"tags":[],"class_list":["post-94418","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-theses-de-maitrise-et-de-doctorat"],"acf":[],"_links":{"self":[{"href":"https:\/\/homs-univ.edu.sy\/fr\/wp-json\/wp\/v2\/posts\/94418","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/homs-univ.edu.sy\/fr\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/homs-univ.edu.sy\/fr\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/homs-univ.edu.sy\/fr\/wp-json\/wp\/v2\/users\/4"}],"replies":[{"embeddable":true,"href":"https:\/\/homs-univ.edu.sy\/fr\/wp-json\/wp\/v2\/comments?post=94418"}],"version-history":[{"count":1,"href":"https:\/\/homs-univ.edu.sy\/fr\/wp-json\/wp\/v2\/posts\/94418\/revisions"}],"predecessor-version":[{"id":94419,"href":"https:\/\/homs-univ.edu.sy\/fr\/wp-json\/wp\/v2\/posts\/94418\/revisions\/94419"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/homs-univ.edu.sy\/fr\/wp-json\/wp\/v2\/media\/94213"}],"wp:attachment":[{"href":"https:\/\/homs-univ.edu.sy\/fr\/wp-json\/wp\/v2\/media?parent=94418"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/homs-univ.edu.sy\/fr\/wp-json\/wp\/v2\/categories?post=94418"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/homs-univ.edu.sy\/fr\/wp-json\/wp\/v2\/tags?post=94418"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}